I have read an article from The Economic Times ! Written like this :-
Not every fashion blogger is a 15-year-old girl with an unhealthy obsession with Rei Kawakubo. Some are older. And some are men. And not just any guy with an eye for fashion. There are hyper-masculine dudes who “look at men’s fashion the way other guys look at cars, gadgets or even sports,” said Tyler Thoreson, the editorial director of Park & Bond, a men’s retail site. “There’s the same attention to detail.”
In other words, these are macho fashion bloggers, writing for a postmetrosexual world. “It’s translating this sort of very-guy approach to something that’s so traditionally been quasi-effeminate,” Mr Thoreson added. Some are old hats who have embraced the digital age to spread their dandy message.
But many more are fashion newbies – videographers, publicists and everyday retail hustlers who speak for a new generation of style-conscious men. The fact that they’re blogging about clothes that could have been worn by 19th century miners means that they can gush about pocket stitching and still feel secure in their manhood. Here are five young male bloggers who are shaking up the online fashion world.
Mordechai Rubinstein
36 | Mister Mort
Mordechai Rubinstein is the rare fashion blogger who first made a name for himself offline. Raised Hasidic, Mr Rubinstein was in rabbinical school in Israel before moving to New York in 1994, where he fell in with a downtown street scene. He worked as a clerk at the now-shuttered New Republic Clothiers in SoHo, and then as a publicist for Jack Spade, where he made a colorful mark. One Father’s Day, he set up a makeshift office (water cooler and all) on Greene Street to peddle bow ties and offer sartorial advice to passersby. The blog came in 2008 as a way to organize all his Flickr photos – many of them stealth shots of subway riders’ shoes. “I’d make goofy faces at people to distract them, have the camera hidden on my lap and just click away.” He has gone on to document more than shoes, and can be spotted on the streets of San Francisco (where he now lives, consulting for Levi’s) and New York (where he returns frequently), with an Olympus Pen camera around his neck.
Blog: Started 2008; 150,000 monthly page views.
Readers: ”A man wearing a three-piece suit, a Borsalino hat and cashmere socks.”
Upload : 1 to 3 posts a day, from “any place my tush can sit and my fingers can hit the machine.”
Likes: Sports jerseys. “I want to wear a baseball jersey over an oxford shirt like my team just won the World Series.”
Dislikes: ”Pants that are too tight and too short, men who are getting too pretty, and guys wearing fedoras.”
Bookmarks: Weather.com. “I don’t really check blogs often.”
Social Networks : Twitter, Instagram.
Last 5 Google Searches: ”Lyrics to reggae tunes I love.”
Party Foul: He once made business cards that said “Your Boyfriend Might Be Gay,” which he handed to girls at fashion parties.
Jake Davis
30 | Jake Davis Blog
For a while, Jake Davis couldn’t figure out how to make his two creative worlds meet. As a videographer, he directed music videos for Drake and My Chemical Romance, as well as online commercials for Nike and Supreme. As a fashion blogger, he sniffed out the coolest street wear – vintage Adidas sneakers, hard-to-find Clarks Luggers – some designed by friends. The happy merger was Test Shots, a video series he started in 2010 that features super-stylized, sloweddown, one-minute videos of fashionable people like Gay Talese,Martin Greenfield and Brad Goreski. Nowadays, Mr Davis is sought out by brands like Sebago seeking a cinematic touch. “I don’t call what it is I do fashion,” he said. “And it’s not even style, but more just what it means to be the man.”
Blog: Started in 2006; 43,000 monthly page views. READERS: Guys who carry their copy of Filmmaker in a Filson tote bag.
Upload : Sporadic posts from SoHo, either in his office loft or industrial-chic apartment.
Likes : Unis varsity jacket. “I love that she” – the designer, Eunice Lee – “comes along and makes the simplest jacket with absolutely nothing on it and it’s the one thing I’ve been getting the most compliments on.”
Dislikes: ”I actively don’t dislike any fashion trend.”
Bookmarks : Words for Young Men, JJJJound, Hypebeast, A Continuous Lean, Secret Forts, Yimmy’s Yayo.
Social Networks: Twitter
Last 5 Google Searches: Jake Davis Test Shots; Robert Rabensteiner Piombo jacket; Francesco Clemente Charlie Rose interview; Bob Dylan press conference 1965; Winnie the Pooh quotes.
Style God: Brendon Babenzien, the creative director of Supreme.
Marcus Troy
37 | The Marcus Troy Experience











































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